Barossa Valley winemaker Château Tanunda has signed a distribution settlement with Crush Fine Wines (CFW), who will now distribute the model within the on- and off-premise throughout Australia, excluding the ACT.
The deal is a part of Château Tanunda’s technique beneath Managing Directore Michelle Geber, who’s trying to construct home distribution whereas constructing on the worldwide status of the model, particularly the Grand Barossa vary.
Geber stated she was delighted that Château Tanunda would now have CFW as its distribution companion.
“We’re looking forward to growing our domestic sales and unlocking the next chapter of the Château Tanunda story in this new partnership with Crush,” she stated.
“Together we will leverage the international success of our Grand Barossa brand nationally and build on the presence of our luxury wines, including Single Vineyard, Terroirs of the Barossa, Old Vine Expressions and the pinnacle of winemaking at the Château; ‘The Everest’ wines’.”
CFW presently works with over 5000 eating places, cafés, bars, retailers and motels throughout Australia and presently represents numerous family-owned boutique wineries.
Managing Director of Crush Wines Matt Schmidt was eager to spotlight the vary of wines to the distributor’s companions.
“Having grown up within the Barossa, I’ve all the time had a ardour for the good wines the Barossa can produce, and Château Tanunda is a real icon of not simply the Barossa, however the Australian wine business.
“With the Château’s luxury range gaining such international recognition our team of fantastic people are really looking forward to showcasing these great wines with some of the finest restaurants and fine wine retailers in Australia.”
The extremely anticipated new releases of the ‘Old Vine Expressions’ vary shall be launched on 16 of October, comprising 2015 150 Year Old Vines 1858 Field Blend, 2018 150 Year Old Vines Semillon, 2015 100 Year Old Vines Shiraz, 2016 50 Year Old Vines Shiraz and Cabernet Sauvignon.